Coopers Creek Wine Management Essay

1. 0 Introduction Coopers Creek, established in 1982, became one of New Zealand’s more successful medium-sized wineries by following a strategy of resource leveraging via networks of co-operative relationships with other New Zealand winemakers in the domestic and export markets. This strategy allowed Andrew Hendry, the managing director, to consciously manage the growth of the company to retain the benefits of small size. However, with increasing globalisation of the wine industry, the changing nature of export markets, the early maturity of the New Zealand industry and the constrained supply facing New Zealand wine makers, Andrew Hendry was faced with the decision of how to position a smaller company for the future. He had to decide whether the network-based strategies that served the company so well continued to be appropriate under conditions of industry concentration, increasing competition and emerging globalisation. (Robbins S, 2006) 1. 1 The NZ wine industry When Andrew Hendry established Coopers Creek, the New Zealand environment was highly regulated. By 1984, the New Zealand government had initiated a programme of deregulation, which included devaluation of the New Zealand currency, exchange rate flotation and general anti-inflationary measures. (Porter M, 2001) The opening of New Zealand’s domestic market meant that businesses had to improve their efficiency substantially over a short period. The agricultural sector sought out new markets, to replace the loss of their traditional dependence on the UK market with its increasing commitment to its European trading partners, and new products, reflecting a growing awareness that much of New Zealand’s exports were of a commodity nature. This period saw growing exports to Australia, the United States, Japan and the rest of Asia and exports of predominantly sheep meat and dairy produce being accompanied by more fresh fruit, venison and wine. A further response to fiercer competition at home and in overseas markets was an increasingly strong focus on quality, a case in point being the New Zealand wine industry. The New Zealand wine industry accepted the consequences of the liberalisation of the domestic economy and recognised the need to understand how on-going changes in the international economic environment affected its prosperity and how to plan accordingly. Building from a low international base in the 1980s ($4. 5 million in exports in 1987), New Zealand wine exports achieved phenomenal growth and accounted for $168 million in 2007, comfortably exceeding the $100 million by 2007 target set in 1999. The UK market was the most important export market for the industry in 2007, and at $84 million it accounted for around 50. 22 per cent of total exports by value and 54. 28 per cent by volume. Europe accounted for 66 per cent of exports with 85 per cent of that going to the UK. Four large firms, namely Corbans, Montana, Nobilo and Villa Maria, dominated the wine industry in New Zealand in 1999. The following year, Montana purchased Corbans and Nobilo was bought by BRL/Hardy of Australia. Between them, these large firms accounted for around 80 per cent of all exports in 2007, with another 17 medium-sized companies, of which Coopers Creek was one, handling 16 per cent in combination. For the most part, industry participants exported between 30 and 35 per cent of their production, but a few producers had much higher export intensity. (Wheelen, 2006) 2. 0 Key Issues The key issues are: (Study Guide, 2008) (1)Despite entering early maturity, coopers creek remained constrained by issues of supply. (2)The cost of new land for grape planting was rising and more previously marginal land became economic to grow on, the problem was still one of access to capital for these resources. (3)A possible over supply of grapes in New Zealand, which could lead to heavy discounting. (4) A contraction in ownership within distribution companies in New Zealand and in USA, which could lead to certain markets being effectively closed to coopers creek. (5)Protection of strategically important grape supplies so the can insure they still get a proportion of the very highest quality grapes. 3. 0 Planning. 3. 1 Life Cycle From a demand perspective, the worldwide wine consumption has stagnated. According to the Wine Institute, there is only a 2. 04% growth in wine consumption from 1997 to 2001. In fact, worldwide consumption dropped from 227,875 hectoliters to 226,646 between 1999 and 2000. Generally there is a drop in consumption from the traditional wine drinking countries like France and East European countries, whilst demand has growth significantly from China. (Grant R, 2005) The production of wine has shifted from the traditional vineyards in France to the rest of the world. There are New-World Wines from Australia, New Zealand and South Africa. These wines are generally thought to be of moderate to high quality and are essentially challenging the traditional wine producers on the quality front. Furthermore, there are wines coming out from China and India. Because of the lower wages in these countries, wines can now be produced at a fraction of the costs of the French vineyards. Price has now become a big challenge that the traditional wineries have to face. Some author’s even suggest that the Old-World producing countries like France has followed growth & decline and now has entered a second life phase. While the New-world countries are in an emerging or growth phase As the industry moves towards maturity phase of its life cycle, the pace of consolidation will increase. (Times of India,2007) 3. 2 PESTEL Analysis The following is a review of the major environmental factors, which will impact the industry to a large extent. A closer examination of the more important factors amongst them will allow for a tighter integration between the external environmental factors and the corporate strategy chosen for Coopers. Political factors Government regulation has always played a major role in the WI. There are increasing concerns that there will be new barriers and trade impediments to trade in the WI. One such example is the trade disagreement between US and European Union in the level of farm subsidies that the US alleged that the EU farmers receive. The same allegations may also be similarly levied on the European vineyards. In the Wine Institute report on International Trade Barriers to U. S. Wine 2006, European wine producers were noted to have received certain subsidies . Tariffs also have been the most important barrier to the international wine trade. Some governments impose unusually high tariffs on wine imports . Recent announcement in the media like India opening its market and slashing duties on imported wine and spirits bring good news to the industry, as this will allow them to enter this lucrative untapped market. Though due to WTO pressure the tariff has been reducing, which has lead to major wine producing countries imposing various non-tariff trade barriers. One such non-tariff trade barriers are research fundings made available by local governments to improve the overall harvest yields and quality of the country’s grapes . Economical factors. The rising number of middle class worldwide has led to an increasing appreciation of wine and demand for wine. In developing economies of China and India, this class of consumer is expected to increase significantly over the next decade. With the continued increase of economic growth rates for both countries, these consumers can now afford to consume wine is expected to grow significantly as well . The effect of currency fluctuations on the WI will continue to play an integral part in influencing the WI. The proportion of wine being exported outside the wine producing country has increased. Even in a traditionally large wine consuming market, the proportion of wine, which ends up in foreign land, has been increasing. The continuing trend of exporting to new markets such as India and China is going to increase as wine producers cope with the declining wine demand in traditional home markets As a result, the wine producers’ exposure to fluctuations in currency exchange rates will increase further. Socio-cultural factors The increased spending power, sophistication of the middle class in many countries with increased tendency of copying the west has helped to increase the demand for wine consumption. This growing group of earners from various countries is often well traveled & highly educated consumers with needs and wants for the better things in life. The number of middle class across Asia is expected to grow by 1 billion in the next 8 years . With the shift in demographics in the developing countries, there will be more wine drinkers in the future. Increasingly, there are also more scientific evidences that there are health benefits to be derived from moderate drinking of wine especially red wine. As a result, there is an increasing acceptance of the beverage as â€Å"health-product† leading to a healthy heart. Technological factors Innovation and technological factors continue to drive improvement in production yields and better storage of wine. The Australian WI today has transformed itself from a small cottage industry to one of the largest exporter of wines internationally, even to the extent of eclipsing some of the older Old-World countries. The great leap forward for Australia can be attributed to the Australian wine producers clustering to innovate and improve existing processes. (Read C, 2006) The growth of e-commerce infrastructure and the increasing acceptance of buying things online have led to new opportunities for wine connoisseurs and wine producers alike. With this new technology, niche wine growers are able to reach out to the individual wine consumers without being drowned out by the marketing noise generated by the large wine producers. The ability to ship small quantities directly to individual wine drinkers without passing through layers of middlemen may mean that small niche growers may be able to find their position in a market dominated by large brand names . Environmental factors. Within the Food and Beverage (F&B) industry, the WI is markedly different from the other products due to the fact that F&B products are limited by market, while the WI is limited by resource (land and grapes). Reason being wine is grown in moderate climates and on certain types of soil. Sudden climatic changes may adversely affect production yields or may even destroy crops all together. The significant changes expected in the environment from global warming, rising sea levels, rising carbon emissions and increasing acidity in the waters will all add to contribute to the adverse conditions for which growers will find themselves in. These conditions together with a scarcity of good arable land may act to constrain or even reduce the industry’s supply. On the positive side, in one of the rare articles published in Newsweek on the positive effects of global warming, the author highlights that fast melting of Artic glaciers and increase in global temperatures may lead to opening of new vineyards in many parts of the world with weather conditions similar to the France’s Champagne region. Legal factors External environmental legal factors have acted in line with other environmental factors changes. For example, the advent of the Internet e-commerce has resulted in changes in legislation for wine sales, which crosses state lines in the United States . In addition, the origin of the grapes used to make wines also became a contentious issue for many wine-producing countries. The origin of these grapes and the proportion of local grapes used became an issue for branding and labeling of wines; as governed by new local legislation controlling wine labeling. 4. 0 Organising 4. 1 Porter’s 5 forces analysis We have analyzed Coopers internal environmental factors using Porter’s Five Forces analysis. Being in a specialized industry, it is not easy for another player to just come in wanting a portion of the pie. The WI requires specialized skill sets, special knowledge and extensive experience to stay competitive. It also needs very high investment especially for equipments used for processing of wine. This indirectly induces high entry cost which is work as a barrier of for new entrants. There is also the expected retaliation faced by new entrants from existing players. Coopers together with other existing players may collaborate to deter competitors from coming in. For example, Coopers may start dropping its price and the other existing players may follow suit leading to a price war. On the whole, the force of threat of entry is low here. 4. 2 Threat of Substitutes This industry faces stiff competition from not only other wineries but also from other alcoholic drinks such as beer, spirit and pre-blended mixed drinks and carbonated drinks. Product-for-product substitution is also possible should customers of Coopers decide to try out other brands/types of wine. For the health conscious, bottled water, energy drinks and natural fruit juices also provide competition. Possibility of generic substitution is also there where as customers may prefer to spend on purchasing cigarettes rather than drinking wine. Thus, there is a high force of threat of substitutes in this industry. 4. 3 Threat of entry Competitive rivalry among existing firms is evident in this industry. Larger companies are acquiring smaller wine producers to monopolize the market resulting in dynamic competition amongst these companies. As the WI is at its mature stage, companies start to take market share from competitors to survive. As there are too many wine producers, adding on to the high power of buyers, companies may decide to go for price wars due to high fixed costs to gain market share. This industry has high entry and exit barriers due to the extensive capital investment and knowledge & skill set needed. In addition one must have sustainable resource, as it takes several years for wine to mature. This means that industry players do not have many choices. Again this induces competition amongst them and price wars and low margins situations are likely to happen. Based on the information above, the groups came to the conclusion that the industry is â€Å"Medium Attractive†. 5. 0 Directing 5. 1 Porter’s Generic Competitive Strategies Using Porter generic competitive strategies, we find that Coopers has the ability to outperform its competitors by adopting a strategy of â€Å"Focus Differentiation†. Porter proposed that a firm’s competitive advantage in an industry is determined by its competitive scope – i. e. , the breadth of company’s target market coupled with company’s unique resource (product range, distribution channels, target market etc.), For Coopers the scope of the target market is narrow. It is mainly targeting niche markets for premium wines in the wine drinking markets of Europe, US, Australia, Japan and a few emerging Far Eastern Asian markets. When targeting niche markets, the company either can go for â€Å"Cost Focus† or â€Å"Differentiation Focus†. Coopers should not be following the Cost focus strategy as NZWI compete in the high quality premium category wines. Reduction of overall cost is achievable only to a certain extent, as this industry is highly capital intensive with many inherent costs along the supply chain. Instead Coopers should concentrate either on particular market segment, or product line segment or geographic market with high growth potential or all three. By following a differentiation strategy Coopers would be able to better focus its resources & capabilities to the serve the special needs of a narrow strategic target more effectively than its competitors. 5. 2 Bowman’s strategic clock Using â€Å"Bowman’s competitive strategy clock† too, Coopers falls under category 5, â€Å"Focused Differentiation†. This strategy is similar to the Porter’s generic model, which tries to provide high-perceived product benefits justifying a substantial price premium usually to a selected niche market segment. Coopers can use this strategy in new markets, by targeting sales into the same niches in more countries. While in established markets Coopers could even adopt Category 4 â€Å"Differentiation –with price premium † by offering better wine at the same price or by pricing it slightly higher than competitive brands in the same price bracket, to take advantage of the fact that â€Å"fine quality wine will always demand a premium† and at the same promote it as premium category. (Meredith R, 2007). Cost Leadership may not be sustained for Coopers because of some of the following reason: – Competitors can imitate – differentiation may not be sustainable it can easily replicated by competitors like South African or South American wine producers – Bases of differentiation become less important to buyers – Competing on just quality to demand high price may not be enough. For example in price conscious markets like UK, Holland and Germany, wines from South American and South were seen as better value than NZ wine. – Target segment can become structurally unattractive: – Structure erodes – This could happen for Coopers’ target market in US, restaurants and boutique retailers. They may form a group for centrally sourcing activities to drive down costs, somewhat similar to what happened with Tesco Supermarket Chain (UK). (Aylward, 2006) – Demand disappears – there may be new research findings in future that may lead to lower consumption of wine. Or even they may be new legislation banning consumption of alcohol products in public places similar to that of smoking, which may lead to total disappearance of a target segment. From the evaluation of Coopers core competencies, the followings were recognized. – Coopers is a typical entrepreneurial venture in that the founding entrepreneur, Andrew, had driven its development and growth. A critical factor of success of Coopers is Andrew’s ability to build relationships, within the context of an innovative and flexible approach, in order to leverage critical resources to pursue growth. – Coopers strategy was based on having a carefully controlled but finite quantity of wine to sell every year. With Andrew’s commitment to quality, it has earned itself a relatively good reputation in the industry. From the evaluation of the KSF of the WI, the followings were recognized. – Historically, the NZWI had focused on the production of premium wines, given its constrained supply, small scale, high cost structures and distinctive ‘clean and green’ growing conditions. Availability of consistent high quality products that has strong brand value and recognition are highly sought after and considered KSFs. 6. 0 Monitoring 6. 1 Wineries Both management & employees of wineries play a key role and yield great power in terms of the quantity & type of wine to be produced. Great deal of collaboration exists between the local wineries to share knowledge & costs. 6. 2 Grape growers Being key players, they control the quality and quantity of grapes grown. Many of the wineries are backward integrated by owning lands or having long-term contracts with individual producers. Power of suppliers is low. 6. 3 Industry Associations Wine Organizations in NZ like Wine Institute, former Wine Guild with backing of the NZ government are very powerful. All Wineries have to take up compulsory memberships and contribute towards funding & running of the organizations. These key roles of these organizations are promoting NZ wine in international markets, lobbying with foreign governments to open new markets, lowering of trade restrictions and tariffs etc. They also initiate research programmes and training for the entire industry, funded by the wineries. (Zalan T, 2005) 6. 4 Consumers The final end user, this group needs to be well informed & kept satisfied by providing high quality premium products with consistent quality and availability at affordable prices. Power high. 6. 5 NZ Government NZ government is a key player with considerable power who has played a pivotal role in the development of the NZWI. The government has been implementing new legislations in consultation with NZWI to meet the current market requirements. Some examples would include changes in government policy in the 1980s making it favorable for local manufacturers to export to foreign markets . (Harvard University, 2007) 6. 6 Distributors, Retailers, Buyers Buyers like Supermarkets are powerful players who dictate the price & type of wine stocked on shelves. WI is a buyer driven industry, where buyers hold a lot of power. 6. 7 Domestic and Foreign investors. This group needs the minimal amount of effort. They are satisfied as long as they get a good return on their investments. 7. 0 Critical Analysis 7. 1 Competitor Analysis The world WI is currently experiencing a situation of over-production. In the EU alone, it was reported by Food & Drink. com that there is a surplus o f 1. 5bn litres of wine, enough for every European Union citizen to take roughly four free bottles each. Millions of Euros have been spent to turn these excess wines into industrial alcohol. (All Things, 2006) The WI is a highly fragmented, with over â€Å"a million wine companies† around the globe. None of the firms control more than 1% of the retail sales, with top 10 players controlling 11% of the global market share (based on volume) . These industry competitors come from different wine growing countries and continents. This is especially true for Old-World Countries in Europe (France, Italy, Spain, Portugal and Germany) accounts for 60% of the world wine production and 80% of world trade . In contrast, the New-World Producers (Australia, South Africa, Argentina, Chile, USA, New Zealand) wines are more consolidated. On average these countries appear to be more structurally attractive compared to Old-World Countries. Moreover, in the last decade the industry structure has been undergoing dramatic change. There is a growing trend of consolidation. Cash flow rich alcoholic beverage companies are investing in the WI as their own markets of beer and spirits are maturing. 7. 2 Stakeholder analysis The WI being a competitive industry has a varied, vibrant and balanced group of stakeholders, with frequent and varied channels of communication. All the forces involved try to build consensus within which the primary decisions in the industry are made. 7. 3 Life-Cycle Analysis We have identified Coopers to be in the phase of â€Å"Mature† stage in the life-cycle model. In view of its competitive conditions, we also identify there may be many competitors which are likely to resort to price-cutting strategy for volume. Therefore one of Coopers directive is to differentiate its product portfolio through leveraging on its enhance brand equity to promote customer’s retention and loyalty within its existing customer-based and new customer groups whilst consistently driving cost efficiency through economies of scales and innovative & efficient ways of bringing cost down. (Pape E, 2007) 7. 4 Positioning analysis Coopers currently enjoy relatively good brand equity amongst its market segment. To infuse the same branding principle across distinctive first label allows them to capitalize on its already successful branding strategy, further maximizing the returns of their marketing investment especially for the second label. 7. 5 Value chain analysis Through new ways of doing things such as possible bottling in import markets to reduce shipping costs, backward integration either through ownership or long term leasing with good quality of vineyards across NZ and beyond, could potentially reduce their overall cost per unit yet enabling them to utilize cost advantage strategy to expand the perceived value for the brand. 7. 6 Business profile analysis This growth strategy do not require a complete reinvention of wheels, it capitalizes on the existing goals and values of the group, its resources and capabilities, its structure and management systems and its industry environment to further produce enhanced features and products thus major increase in expenditures is not expected, instead an increase in financial perform is forecasted due to the additional opportunities from new market penetration. (Heijbroeck, 2003) 8. 0 Recommendations: 1. The expansion of the cooper’s creek network of export markets and the development of second labels. These second label wines could generally be sold at lower prices thus protecting the price status of the Coopers Creek labels but gaining extra sales volume for the company. In most cases the second labels will sell through different distributors. 2. The above strategy will also help with over reliance on a few key distributors. In the case of the rapidly growing US market, coopers creeks have not appointed one exclusive national importer. Instead they will sell to some 20 independent importer/distributors in different states either by direct shipment from the winery or out of a warehouse in California. This will ensure the company doesn’t become a victim of the rationalisation of a large importers or distributors catalogue of wines carried. (Kogut B, 2006) 3. The steady acquisition of control of the vineyards producing their best grapes. That has taken the form of either complete acquisition by purchase, long term leases or the establishment of joint ventures with the vineyards under cooper creek’s management and tied up under long term supply contracts. In the last two years they have purchased three vineyards, leased one and entered one joint venture with an existing contract grape grower. They are currently looking at two further existing vineyards with a view to purchase or lease. 4. Continue to produce consistently high-quality products. 5. Maintain and increase its brand equity and recognition as a premium wine producer. 6. Establish international supply management to facilitate its global market operations. 7. Maintain or improve its already good relationships with stakeholders. 8. Ensure there is cost efficiency in its operations so as to maximise profit with minimum cost. 9. Last but not least, continue innovating in terms of its product and marketing. †¢Current turnover is NZ$5. 5M †¢Current production is at 1100tonnes per year (approx 85,000 cases) and aiming to be 1800tonnes by 2008 †¢They should purchase more of their own vineyards in the Hawkes Bay region in the last few years which would prove beneficial to them. †¢They should increase production of Pinot Noir which is one of their best vineyards by 400% and this will become a feature varietals alongside Sauvignon Blanc and Chardonnay for the future †¢All wine is made on site at their Auckland vineyard. On site facilities include Cellar door tasting room and retail shop, Plant buildings (tanks) and bottling line, warehouse and barrel store, landscaped gardens with picnic areas and children’s playground. (Johnson, 2005) A cellar/courtyard wine bar will open for lunches and private group bookings late 2003. Plans have been drawn up for a cafe/function centre but as yet no time frame as to when maybe initiated, which should be implemented soon. (Nielson A, 2006) 9. 0 Conclusion It can be concluded, the NZWI is still considered to be at an early maturity phase of its lifecycle, as evidenced by a small number of takeovers and increasing concentration. As the industry matures, there is a need for NZ wine producers to retain focus on quality, differentiated products, while holding their premium price position. In addition, they need to play to their strengths in white wines and introduce more red wines into their portfolio. (Ghoshal S, 2007) As a company, Coopers needs to realize the trend toward deteriorating industry profitability is a constant threat in mature industries. As rivalry encourages overinvestment in capacity, international competition increases, and as differentiation is undermined by commoditization, attaining a competitive advantage becomes essential to achieving positive economic profits. Cost is the overwhelmingly important key success factor in most mature industries and three cost drivers tend to be especially important: Economies of scale, low-cost inputs and low overheads. Cost efficiency in mature industries is rarely a basis for sustainable competitive advantage; it is typically a requirement for survival. Deteriorating performance among mature companies typically triggers the adoption of turnaround strategies, of which the company must choose the most suitable one for its profile. Coopers have so far maneuvered its way past the many problems that plague other producers. However, more emphasis might be needed in terms of differentiating itself from the other NZ brands. It would have to build on its brand equity, and continue to leverage on Andrew’s contact network. Most importantly, the establishment of a succession-planning project would also has to be included in future strategic plans so that the company will continue to prosper should Andrew decide to depart or retire. (Robbins S, 2006) 10. 0 BIBLIOGRAPHY: 1. (Johnson, 2005) Johnson, Scholes & Whittington , † Exploring Corporate Strategy†, Prentice Hall, 2005 2. (Porter M, 2001) Porter Michael E. , â€Å"The Competitive Advantages of Nations†, The Macmillan Press Ltd. , 2001 3. (Wheelen, 2006). Wheelen, Thomas L. and Hunger, David J. , â€Å"Strategic Management and Business Policy†, Prentice Hall, 2006 4. (Grant R, 2005) Grant, Robert M. , â€Å"Contemporary Strategy Analysis†, Blackwell Publishing, 2005 5. (Read C, 2006) Read, Charlotte, â€Å"Stakeholder Consensus Marketing. An explanatory national competitivess model for the New Zealand Wine Industry†, September 2, 2006 6. (All Things, 2006) All Things Considered. Washington D. C. , Global Warming Endangers California Wine Industry, December 5, 2006 7. (Times of India,2007) â€Å"India plans duty cuts on wine, spirits†, http://timesofindia. indiatimes.com/NEWS/India_Business/India_plans_duty_cuts_on_wine_spirits/articleshow/1897262. cms, April 12 2007 8. (Pape E, 2007) Pape E. , â€Å"Bordeaux Meets Beijing; China’s eager oenophiles are reviving the flagging French Wine Industry†, Newsweek, April 16, 2007 9. (Meredith R, 2007) Meredith, R. and Hoppough, S. , â€Å"Why Globalization Is Good†, Forbes, New York, April 16, 2007 10. (Aylward, 2006) Aylward, D. K. and Glynn, J. , â€Å"SME Innovation within the Australian Wine Industry: A Cluster Analysis†, 2006 11. (Smith J, 2006) Smith, J. M, â€Å"The e-Commerce Pendulum†, Brandweek, September 18, 2006 12. (Pape, 2007). Pape, Eric â€Å"Vineyards on the move† Newsweek, April 2007 13. (Nielson A, 2006) Nielson, A. , Harvard Journal of Law and Public Policy, Vol. 29, Iss 2, Spring 2006 14. (Asimov E, 2005) Asimov, E. , New York Times. (Late Edition (East Coast). New York, N. Y. , August 31, 2005 15. (Zalan T, 2005) Zalan, T. , â€Å"Global, Local or Semi-Global? The Case of the Wine Industry†, Australian Centre for International Business, Working Paper, No. 6, August 2005 16. (Heijbroeck, 2003) Heijbroeck, Arend M. A. , â€Å"Consequences of the globalization in the wine industry†, Report made by Rabobank International, Symposium International, October 8 2003 17. (Ghoshal S, 2007) Ghoshal, S, â€Å"Global strategy: An organizing framework. Strategic†, Management Journal 8, 2007 18. (Kogut B, 2006) Kogut, B. , â€Å"Designing global strategies: Comparative and competitive value-added Chains†, Sloan Management Review (Summer), 2006 19. (Porter M, 2004) Porter, M. E. ,†Clusters and the new economics of competition†, Harvard Business Review, November-December 2004 20. (Harvard University, 2007) â€Å"How Competitive Forces Shape Strategy†. Harvard Business Review, March-April 2007 22. (Slater S, 2002) Slater S. Malcolm, Michael Porter. â€Å"Notes on Diversification As a Strategy†. Harvard School Publishing, 2002 23. (Slater F, 2002) Slater F. Stanley, Olson. Eric, â€Å"A Fresh Look at Industry and Market Analysis†, Business Horizons. Kelly School of Publishing, January-February 2002. 24. (New Zealand Growers, 2006) New Zealand Wine Growers Research Committee, â€Å"Research & Development Strategic Plan†, December 2006 25. (Robinson J, 2008) Robinson, Jancis, † The Fast-Changing World Of Wine†, http://www. sifst. org. sg/pdf/article-thefastchanging. htm. 26. (Robbins S, 2006) Robbins S. , Bergman, R. , Stagg, I. & Coulter, M. @006, Management, 4th Edition, Prentice Hall, Sydney. 27.

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At first, programming makers, for example, Novell, created restrictive layer 3 tending to. Notwithstanding, the net-working industry has advanced to the point that it requires a typical layer 3 tending to framework. The Internet Protocol (IP) delivers make systems less demanding to both set up and interface with each other. The Internet utilizes IP tending to give availability to a great many systems around the globe. To make it simpler to deal with the system and control the stream of parcels, numerous associations isolate their system layer tending to into littler parts known as subnets. Switches utilize the system or subnet segment of the IP tending to course movement between various systems. Every switch must be arranged particularly for the systems or subnets that will be associated with its interfaces.Switches speak with each other utilizing steering conventions, for example, Routing Information Protocol (RIP) and Open form of Shortest Path First (OSPF), to learn of different systems that are available and to compute the most ideal approach to achieve each system in view of an assortment of criteria, (for example, the way with the least switches). Switches and other arranged frameworks settle on these directing choices at the system layer. When passing bundles between various systems, it might end up important to change their outbound size to one that is perfect with the layer 2 convention that is being utilized. The system layer achieves this by means of a procedure known as fracture. A switch's system layer is normally in charge of doing the discontinuity. All reassembly of divided parcels occurs at the system layer of the last goal framework. Two of the extra elements of the system layer are diagnostics and the detailing of consistent varieties in typical system task. While the system layer diagnostics might be started by any organized framework, the framework finding the variety reports it to the first sender of the bundle that is observed to be outside nor-mal arrange task. Layer 4: â€Å"The Transports†:Layer Four, the transmition layer of the OSI display, offers end-to-end correspondence between end gadgets through a system. Contingent upon the application, the vehicle layer either offers dependable, association situated or con-nectionless, best-exertion correspondences.Identification application.Confirm that enter message arrive intact.Control data.Transmit error detections.Multiplexing or sharing of different sessions over a solitary physical connectionRealignment of sectioned information in the right request on the getting side.

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The Concept of Communicative Action - Essay Example Knowledge-Constitutive Interest - a function of the objectively constituted problems of the preservation of life that have been solved by the cultural form of existence. Cognitive Interest - the relationship or the conforming of motivation and cognition. Knowledge and interest are essentially united. technical interest natural science practical interest human science emancipatory interest critical theory The technical interest relates to the human need to control nature for survival. Labor fulfills this need. Modern science and cost-benefits rationally serve this interest. The practical interest is the interest in human communication, interaction and common life. The discipline of psychology and psychoanalysis is needed. Emancipatory interest is the idea that knowledge must enhance man's freedom and improve human life by emancipating man from oppressive forces, be it in the field of politics, psychology, ideology, etc. The unit of knowledge and self-interest The achievements of the transcendental subject have their basis in the natural history of the human species. Knowledge equally serves as an instrument and transcends mere self-preservation Knowledge constitutive interests take the form in the medium of work, language and power. In the power of self-reflection, knowledge and interest are one. The unity of knowledge and interest proves itself in a dialectic that takes the historical trace of suppressed dialogue and reconstructs what has been suppressed. Approaches in the philosophy of Language The traditional way - it is characterized as interpreting language through the use of etymology, and understanding the application of language in a specific group The method of... Habermas focused his attention on epistemology, i.e. how knowledge is related to and affected by the interests of the knower. Habermas became critical of empiricism and positivism because of their assumptions and presuppositions deduced from practical interests in historical and social conditions. Habermas was influenced by Freud in trying to bring knowledge and interest into harmony through self-reflection. Decisionism - is a viewpoint concerning the irreducibility of categoral value judgments to scientific knowledge, hence not by scientific method, but the expressions of personal and arbitrary decisions. Thus, value judgments by themselves are purely subjectivistic. For Habermas, the above viewpoints of Weber are reductionist and limiting. Science (physical science) is not the only agency to have accurate and valid knowledge. There are limitations into it so with human sciences. Emancipatory interest is the idea that knowledge must enhance man's freedom and improve human life by emancipating man from oppressive forces, be it in the field of politics, psychology, ideology, etc. For Habermas, methodological scientific approach in the social sciences may end u

Nursing Research Article Example | Topics and Well Written Essays - 500 words

Nursing Research - Article Example There are a number of studies that have been used in the analysis of comfort care in various nursing homes. The author begins by stating that various nursing homes are the source for care amongst various old people in the society. The paper presents an orderly and informed review of the existing literature and theory that gives the basis of the study. The paper is a descriptive and exploratory study that involves different qualitative methods and the semi-structured in-depth interviews with the staff members of a single nursing home. The open ended questions are good given that it gives the respondents an opportunity to explain their ideas. The only weakness at the point is the failure to include other organizations. The structured open ended questions were used in the collection of data. Questions in education, professional experience and intervals were the topical basis by which the respondents provide the end of life care. One of the main strength of the study was that it was audiotape recorded and therefore can be easily traced and tracked. The application of the grounded theory provided a further analysis of the study. The involvement of forty two staff members is a good representation of the entire population. The inclusion of the nurses, administrators and certified nursing assistants, housekeepers and social workers represents various groups of people that are directly impacted by the study. The paper prepared reasonable documents that requested for the respondents acceptance during the study. The entire reason for the study was explained to the respondents. There ethical documents were also prepared and approved before the real study was conducted. The author presents a clear understanding of the concept. The paper shows interlink of the existing literature review and the results. The study also is also precise with regards to the analysis of the data collected from the respondents. With the constant increase in the number of

Scholarly Research Writing Assignment on Nursing Paper

Scholarly Writing Assignment on Nursing - Research Paper Example Health and Illness Health, illness, psychosocial aspects of health and their interrelations are an area that receives much debate among medical practitioners, psychologists and other stakeholders besides being accompanied by confusion among the public. Questions abound about the difference between health and illness and whether the absence of one translates to presence of the other, whether they are absolute or relative terms and particularly whether health means absence of all diseases in an individual’s body. The role of personal attitudes in disease causation and development in relation to the known psychosocial aspects of health and illness also elicits discussion. This calls for studies into the existing evidence on the entire concept of health, illness and the psychological influences on the two. 1. Health and Illness Before the two concepts can be compared and contrasted, it is important to understand why there is a need to define each of them. Data on morbidity is an i mportant aspect in healthcare systems around the world, and the views of individuals or societies on what health is and what it means to be ill is crucial to epidemiology. Different sections of the society seem to have different perspectives on the two concepts; lay people have their own views not necessarily based on biomedical tenets while even expert opinion appears unresolved. Moreover, illness and health perspectives or traditions impact the decisions of individuals to seek medical care or other alternatives. The patients’ views on health also may have an interesting comparison to what a medical practitioner diagnoses (Unden and Elofsson, 2001). Health is usually defined as a state, meaning that it is absolute rather than relative. In the state of health, one is completely well in terms of physical, social and psychological aspects. This description of health means that absence of diagnosable disease is not the only qualifier to determine whether a person is healthy or n ot. The other aspect that can be derived from this definition is that health is a positive concept. Illness on the other hand is defined as a state of not being well as self-reported by a patient. It is based on the physical or psychological symptoms that the patient reports and can vary from minor problems to serious ones. Illness is thus a negative concept. However, the health and illness concepts have been understood in several different perspectives. Most people’s understanding is that the two terms have an inverse relationship in that the more there is of one, the less there is of the other. This creates a scenario where health is not viewed as an absolute state and rather much of a relative state. Further perspectives are that health is an entirely different concept unrelated to illness hence definitions such as the capacity of action towards goals that are vital or the possibility of living meaningfully (Wikman, Marklund and Alexanderson, 2004). Van Dalen, Williams and Gudex (1994) explored the views of lay people on the concepts of health and illness. They found that the two concepts were closely related to such individuals, with health being termed as the absence of illness. Other individuals stated that health is the functional capacity of an individual, while other groups related it to fitness. Their study found out that personal health was less related to the

2 tpoic Assignment Example | Topics and Well Written Essays - 750 words

2 tpoic - Assignment Example Philippines can be considered as the most westernized country in Asia. It has been colonialized by Spain for 330 years and by United States for few years. So it can be said that the country is very religious and westernize in orientation. The semi-feudal economic and political set up in the Philippines could be ascribed to the Spaniards feudal influences and its inability to become truly independent and to progress during the previous decades was due to its dependency to United States and its extensions, the IMF and WB. For decades, the country has been ruled by its oligarchs where its economic gains are only shared by few. Its political landscape was also marked by political upheavals experiencing three revolutions to depose a president. The country however has one of the highest literacy in the world and also have one of the highest number of English speaking people in the world. Its workers are known to be skilled and many left the country for greener pastures. Some reforms were instituted in the aftermath of the 1997 Asian Crisis which strengthened its economic fundamentals. The growing number of its educated citizens are beginning to demand better governance thus prompting the government to implement economic reforms albeit in a gradual phase. The biggest challenge for the country however was how to stamp out corruption as it had beset the country for decades. Recently, a campaign to clean the government seem to be fruitful as the country are showing gains in economics despite the recent financial recession. In fact, CNN dubbed the country as the most resilient while Bloomberg named Philippines as the fastest growing economy in the world. 1. The three best source that I found that during my exploratory research are from World Bank report, Bloomberg and CNN. These sources are considered best during my exploratory research because they are credible and reliable that relies their report on hard facts and figures than opinion. These

Shakespeare Research Paper Essay Example | Topics and Well Written Essays - 2000 words

Shakespeare Research Paper - Essay Example This paper examines and explores the foundations of this theory which in fact grants Francis Bacon the authorship of William Shakespeare’s works. The analysis of the said theory primarily focuses on providing a rationale and arguments which support this supposition. The approach which has been adopted in the paper is based on assessing the theory from an evaluative perspective which is based on identifying the proposals of the advocates of this theory and responses of individuals who doubt this claim. In conclusion, the paper answers a critical question that has been perpetuated by those who remain fascinated by the world of English literature: was William Shakespeare solely responsible for penning down the literary works we link with him? At the heart of the Shakespeare authorship debate is a woman named Delia Bacon, as stated by Shapiro, â€Å"Delia Bacon, more than anyone before or after, was responsible for triggering what would come to be known as the Shakespeare authors hip controversy† (18). ... Thus, Bacon’s objective of unmasking the reality of Shakespeare was motivated by the underlying political characteristics of the playwright’s masterpieces which she could only associate with individuals such as Francis Bacon. Shahan and Waugh assert that despite of the reservations of critics who view Delia Bacon’s account with uncertainty and ambiguity because of her eventual descend into psychological illness, the scholar employed â€Å"†¦remarkably modern methods of literary analysis† to arrive at her claim (204). While, this feature of her account certainly lends weight to the Baconian theory, the critical and intriguing question that has emerged is, why Francis Bacon? The answer to which has been provided in scholarly sources that are evaluated in the paper. According to Shapiro, the name of Francis Bacon soon emerged as one of the key contenders who could be revealed as the ‘real’ Shakespeare (19). As a one of the most prominent ind ividuals of Renaissance, Francis Bacon was a man of many talents; well-read, well-traveled and with the ability to engage the reader with his gifted writing talent. In 1594, he was appointed by Queen Elizabeth to serve as her literary counsel, not only that, through the works for which he was indeed credited such as the eminent Essays, the Novum Organum and the Instauratio Magna, Francis Bacon displayed his extraordinary literary capability (Shapiro 19). Even after his death in 1626, Bacon’s admirers in France upheld his philosophical works in the highest regard, by celebrating the scientist’s life and his contribution to the establishment of social reform. Shapiro claims that a significant

Framework for K-12 Science Education Essay Example | Topics and Well Written Essays - 500 words

Framework for K-12 Science Education - Essay Example It is evidently clear from the discussion that professional development opportunities are being offered with a view to equipping the teachers with the resources required to implement the NGSS in their classrooms. Not all teachers, however, have been able to successfully incorporate NGSS practices in their respective classrooms. It can be said that standards and performance expectations aligned with the framework should consider that students cannot completely comprehend scientific and engineering concepts without being involved in the inquiry practices and the discourses that lead to the development and modification of such ideas. This is suggestive of the state and significance of science today in the K-12 educational curriculum.Teachers should have a vast knowledge of and expertise in research methodology and must be skilled in scientific research to pave the way for authentic scientific inquiries in the classroom. The National Science Teachers Association recommends the teachers o f science to demonstrate their comprehension and understanding of the tenets, process, and assumptions underlying the different methods of inquiry related to scientific knowledge and also to encourage students’ participation in inquiries that are developmentally appropriate and that impact the need for the students to scientifically develop relationships and concepts using data, inferences and personal observations. A potential way in which teachers can acquire such knowledge and understanding is through participation in the Research Experience for Teacher (RET) programs. The purpose of RET programs is to equip the teachers with fundamental knowledge in the conduct of practical research for ongoing application in their daily experiences in the class.

Nursing Process Assignment Example | Topics and Well Written Essays - 2250 words

Nursing Process - Assignment Example The process rotates around five processes. The processes are cyclic, each step having an immense contribution to ultimate patient care and outcome. In the evaluation phase, the nurse gathers detailed subjective and objective information concerning the client. The five senses are put into consideration in the process of examination, and full physical examination done using the techniques of percussion, palpation, observation and auscultation.After data collection, the nurse comes up with a nursing diagnosis. The nurse does interpret the findings and make ideal, and relevant clinical judgments are pertaining to the client actual, potential or risk problems. The North American Nursing Diagnosis Association is fundamental in the provision of scientific directives. Next, the nurse performs a vital plan of care to achieve the desired goal (Kaufman, 2012). A nursing care plan comes hardy when it comes to the intervention purposes. The phase ensures the continuous care of the patient, follow -up, and holistic approach to patient care. During the planning phase, the nurse needs to consider the elements of initial care, ongoing and discharge plans. The fourth stage is the implementation phase. It does involve actual delivery to the patient. For this case, prioritization of the interventions has to be put in consideration, acting as a link between medical and nursing care. The evaluation stage acts as an appraisal step. Determination of whether the planned goals were met does occur.

Something Rotten review Essay Example | Topics and Well Written Essays - 500 words

Something Rotten review - Essay Example Celebration of the Black Death was among the first work they did (McGRATH, 1) Nicholaw directs the show with a sure eye and endless inventiveness for a great sight silence. He uses the opportunity to add jokes thus making it funny and his choreography also runs the full scope from vast ensemble tap number to delicate duets and also trios. The routines are satisfying and often funny in their right, and every dance number depicts classy energy Scott Pask gives a marvelous set. The proscenium arch is transformed into a faux Tudor frame and the endless Disney cartoons and sense of the 16th Century – are well manifested. For Gregg Barnes; he provides some superb, eccentric and garish costumes and for Natasha Katz’ lighting, is almost first class in each and every way. There is a very effectual moment in front of the Thames, a Moon and the bridge in the background that is lit in the light of love as a theme. The show is too beautiful to watch. The cast is magnificent. Brad Oscar all but takes away the show as the Soothsayer.He is in a superb comic shape. Brooks Ashmanskas come close in second position in his portrayal of the hypocritical, closeted Brother Joseph – he gets away every laugh out of those bottom jokes that he makes. Brian d’Arcy James excels as the wayward Bottom. He has got the immensity of the material and handles it with his all effort and effortlessly. he handles the small domestic scenes with his loving and patient wife (the brassy belter, Heidi Bickerstaff, who has great fun satirizing Shakespeare’s tropes for women), to big-voiced numbers and persistent confrontations with his most hated rival, Shakespeare. He is singing pretty well and is, in every way, ovation deserving and memorable. Clad in skin-hugging, as the swaggering and rock star of the 16th century, leather, Christian Borle has the time of his life. Some excellent high tenor belting numbers, much flexing of impressive muscles and the special joy that accompanies the act

Annotated Bibliography Essay Example for Free

Annotated Bibliography Essay Based upon the journalist research of web based learning environment and different learning styles; it seems that web based learning environment is an excellent medium for enhancing learning, due to its ability to adjust to individual student learning styles and preferences. The article investigates the impact of students learning style and their performance. Online degrees have increased since 2006. More learners are becoming more technologically savvy, and it is those learners that are technologically inept, who relies on instructional design from classroom settings and interaction with instructors and peers. The investigation leads to the assessment and learning style on student achievement in a Web based learning environment. If it was just a matter of instructional learning it would be a good fit for all, however, all does not possess technology abilities. If all learners had these abilities, web based learning styles would increase. Web based instructional design modules are not conclusive to certain learning styles. Consideration should be given to the learners characteristics whether the learner is able to grasp the material via the web based instruction. Learners should consider their learning style, motivational level, ability to interact with the instructor and their peers. However, without these abilities, students’ learning styles will be impacted because they lack the abilities to learn via web based instruction modules. Lai, I K. W. Lam, F.K.S. (2010). Perception of various performance criteria by stakeholders in the construction sector in Hong Kong. Research is conducted to examine different points of views of the importance of performance outcomes in a construction project in Hong Kong. ANOVA was used to analyse the data relative to how the performances were measured. Performances were measured using a performance criteria starting with the most important first, which is time. Timely completion of a project would prevent loss of revenue and penalities to the contractor. Lai and Lam noted that construction projects require concise planning, and are  divided between the consultant and the contractor. However, each par ty plays a significant part in the projects’ success. The difference between the client and the contractor; the client usually push for timely completion and would offer an incentive bonus for timely completion, however, the contractor would prefer a reasonable duration of time, therefore to avoid penalities to the contractor. The client, consultant, and the contractor, all parterner together to make the project a success by bringing job satisfaction, quality, safety, environment, generation of innovative ideas, performance criteria, and effectiveness to the project. Avoiding any mishaps that will delay or keep the project from running smoothly. Williams, A BTM7101-8 Activity 6, pg 2 The results of the research found that time was the most important factor of the project and should be taken into consideration early on in the planning process, and certain allowances should be factored into the budget, such as time constraints, delays, and mishaps that could happen during the construction of the project. References Wang, K.H., Wang, J.H., Wang, W.L. Huang, S.C. (2006) Learning styles and formative assessment strategy: enhancing student achievement in Web-based learning Wang T., Wang K., Wang W., Huang S. Chen S. (2004) Web-based Assessment and Test Analyses (WATA) system: development and evaluation. Journal of Computer Assisted Learning 20, 59–71 Ford N. Chen S. (2000) Individual differences, hypermedia navigation and learning: an empirical study. Journal of Educational Multimedia and Hypermedia 9, 281–312. Seckel, S. (2007 Characteristics and Responsibilities of Successful e-Learners LAI, I. K. W. (2010). Perception of Various performance criteria by stateholders in the construction sector in Hong kong. Assaf, S.A. and Al-Hejji, S. (2006) Causes of delay in large construction projects. International Journal of Project Management, 24(4), 349-57. Naoum, S. (2003) An overview into the concept of parternering . International Journal of Project Management 21(1), 71-6. PAH (2008) Project Administration Handbook for Civil Engineeering Works, 2008 Edition.

Washing Machine Embedded System Analysis

Washing Machine Embedded System Analysis In this following assignment we are going to see about the Embedded system and how it is implemented in home application and there is few reference about the language used in the embedded system and there few application of the embedded system. Embedded systems are basic electronic devices used to control, monitor or assist the operation of equipment, machinery or a plant. The choice of word embedded reflects the fact that these are integral part of the system. Uses of embedded system in our real life are increasing day by day. Children need such systems to play video games and to operate chocolate vending machine; Housewives need embedded systems for microwave, TV, music system, and other system appliances. ABOUT EMBEDDED SYSTEM: An embedded device can range from a relatively simple product for ex. a toaster to complex mission critical applications such as those used in avionics. A typical embedded device will have both hardware and software components. The hardware could be micro components such as embedded microprocessor or microcontroller. Microcontroller is relatively small, has an on chip memory, an I/O controller and other supported modules to do processing and controlling tasks. The software consists of applications that perform dedicated tasks and may run on Real time operating system which will be explained later in this unit. Embedded System may be either an independent system or a part of a large system. It is specialized computer system but not a general purpose workstation like a desktop or a computer. Such kind of systems is housed on a single microprocessor board with programs which are stored in ROM (Read Only Memory). Embedded system is usually a compact, portable and mass produced electronic devices. In the early days, embedded systems were designed using microprocessors like 8085. But nowadays, we are using a wide range of processors from other manufacturers. Before we want to the basic of an embedded system, we should see a wide range of its applications. In fact, almost all modern electronic devices use some sort of embedded system technology inside them and we always come across such devices: DVD players, air conditioners, printers, attendance machines, hand phone, digital camera, ATM machines, we will see some examples of embedded system in section 1. Now it is time to give a proper definition. Definition: Embedded Systems are devices which are used to control, monitor or assist the operation of an equipment, machinery or plant. The term control defines the main function of Embedded System because their purpose is to control an aspect of a physical system such as pressure, temperature and so on. Also the term monitor defines the progress of activities. Embedded Systems are extremely common in the home, vehicle and the workplace.  · At Home: Washing Machines, dishwashers, ovens, central heating system, burglars alarms, etc.  · Motor Vehicle: Engine management, security (locking or antitheft devices), air conditioning, brakes, radio etc.  · In Industry Commerce: Machine control, factory automation, robotics, electronic commerce office equipments. IMPLEMENTATION OF EMBEDDED SYSTEM IN WASHING MACHINE: Washing machine supports three functional modes: i) Fully Automatic Mode: In fully automatic mode, once the system is started it perform independently without user interference and after the completion of work it should notify the user about the completion of work. This mode instantaneously sense cloth quality and requirement of water, water temperature, detergent, load, wash cycle time and perform operation accordingly. ii) Semi-Automatic Mode: In this semiautomatic mode in which washing conditions are predefined. Once the predefined mode is started the system perform its job and after completion it inform the user about the completion of work. iii) Manual Mode: In this mode, user has to specify which operation he wants to do and has to provide related information to the control system. For example, if user wants to wash clothes only, he has to choose wash option manually. Then the system ask the user to enter the wash time, amount of water and the load. After these data are entered, the user should start the machine. When the specified operation is completed system should inform the user. Remember that Modes should be a selectable by a keypad. A washing machine may have a System Controller (Brain of the System) which provides the power control for various monitors and pumps and even controls the display that tells us how the wash cycles are proceeding. Driving Motor Water pump System Controller Display Panel Sensor Inverter Unit The working of these components is as follows: i) Display Panel: It is a touch panel screen to control all the operations of a machine ii) Sensor: It measures the water level and appropriate amount of soap. Input devices for automatic washing machine are sensors for water flow, water level and temperature; door switch; selector knob or buttons for settings such as spin speed, temperature, load size and types of wash cycle required. iii)Water Level Sensor: It indicates beep sound when water level is low in washing tub. Door Sensor: It indicates beep sound when all clothes are washed that means now you can open the maching door and also you can move to your next phase. Next phase will be dry Phase. This phase also follows same concept for drying the clothes. iv) Driving Motor: Motor can rotate in two directions either reverse or forward. The forward direction drives the current in forward direction and motor rotates forward. The reverse direction driver does the opposite of it. A washing machine can maintain single motor in fully automatic or double motor in semi-automatic washing machine. Sequence of washing the clothes with this can be explained in few steps as follows: 1) Put on your dirty clothes on to the wash tub for washing 2) Put the detergent Soap (of your choice like Surf n Excel etc.) 3) Put ON the tap, water rushes inside the tub. Embedded Systems 4) If its electronic control , then by the press of the keys ,you could program , if its mechanical it shall something like an mechanical switches wherein you are allowed to operate for setting the wash time. 5) Now the wash motor rotates and washes the clothes and gives you a beep sound 6) Now your clothes are washed à ¢Ã¢â€š ¬Ã‚ ¦remove it from the wash tub and put it on the spin tub and program it accordinglyà ¢Ã¢â€š ¬Ã‚ ¦after spinning clothes are dried and you are allowed to hang it for proper drying in sunlight. The fully automatic also comes in two category front loading as well as top loading. i) Front loading is the one wherein you are given an opening to put clothes in on the front side. ii) Top loading is on the top. iii) System Controller: Such Component is used to control the motor speed. Motor can move in forward direction as well as reverse direction. System Controller reads the speed of motor and controls the speed of motor in different phases such as in Washing, Cleaning Drying etc. All kinds of Sensors such as Door Sensor, Pressure Sensor and Keypad, Speed sensor are also maintained by this. iv) Water Pump: The water pump is used to recirculate water and drain out the dirty water. This pump actually contains two separate pumps inside one: The bottom half of the pump is hooked up to the drain line, while the top half recirculates the wash water. The motor that drives the pump can reverse direction. It spins one way when the washer is running a wash cycle and recirculates the water; and it spins the other way when the washer is doing a spin cycle and draining the water. PROGRAMMING LANGUANGE USED IN EMBEDDED SYSTEM: Embedded systems are application specific computers that interact with the physical world. Each has a diverse set of tasks to perform, and although a very flexible language might be able to handle all of them, instead a variety of problem domain specific languages have evolved that are easier to write, analyze, and compile. The choice of programming language is very important for real time embedded software. The following factors influence the choice of languages: A language compiler should be available for the chosen RTOS (Real Time Operating System) and hardware architecture of the embedded system.  · Compilers should be available on multiple OSs and microprocessors. This is particularly important if the processor or the RTOS needs to be changed in future. The language should allow direct hardware control without sacrificing the advantages of a high level language. The language should provide memory management control such as dynamic and static memory allocation. So, we can categorize embedded programming languages in to two parts such as hardware language and software language. Hardware language: A hardware description language can be used to describe the logic gates, the sequential machines, and the functional modules, along with their interconnection and their control, in a embedded system. There are various languages used for this purpose as follows: VHDL VHDL is the Very High Speed Integrated Circuit Hardware Description Language. It can describe the behavior and structure of electronic systems, but is particularly suited as a language to describe the structure and behavior of digital electronic hardware designs; VHDL is an international standard, regulated by the international languages. VHDL is suitable for use today in the digital hardware design process, from specification through high level functional simulation, manual design and logic synthesis down to gate level simulation. VERILOG Verilog HDL is one of the two most common Hardware Description Languages (HDL) used by integrated circuit (IC) designers. The other one is VHDL. HDL allows the design to be simulated earlier in the design cycle in order to correct errors or experiment with different architectures. Designs described in HDL are technology independent, easy to design and debug, and are usually more readable than schematics, particularly for large circuits. Verilog can be used to describe designs at four levels of abstraction: Algorithmic level (much like, C language code with if, case and loop statements). ii) Register transfer level (RTL uses registers connected by Boolean equations). Gate level (interconnected AND, NOR etc.) Switch level (the switches are MOS transistors inside gates). The language also defines constructs that can be used to control the input and output of simulation. Software language: Java and C++ are other programming languages which are used extensively for embedded system design. APPLICATION OF EMBEDDED SYSTEM: We can categorize applications of Embedded System into various categories as mentioned in Table: Area Applications Aerospace Navigation Systems, Automatic landing systems, Flight altitude controls, engine controls, space exploration Automotive Fuel Injection Control, Passenger environmental controls, antilock braking systems, air bag controls, GPS mapping Communications Switches, Hubs Computer Peripherals Printers, scanners, keyboards, displays, modems, Hard Disk Drives, CDROM drives Home Ovens, Washing Machine, Digital Watch, Security Alarm, Sound Recorder Industrial Elevator Controls, Robots, Engine Control Instrumentation Data Collection, power supplies Medical Imaging Systems, Patient monitors, Heart pacers Office Automation FAX machines, Telephones, Cash Registers CONCLUSION: An embedded system is a single purpose computer built into a larger system for the purposes of controlling and monitoring the system. These are also known as special purpose computer system. In this assignment we came to know how the embedded system is implemented in the home applications and how it is useful for the human beings in a very good manner.

Feminist Geographies: Applications and Theories

Feminist Geographies: Applications and Theories Modern feminism began in 1960s in the United States with the Women’s Liberation Movement. This political movement subsequently spread to Europe and initially focussed on equality between men and women. Women saw themselves as ‘subordinate’ and nothing more than â€Å"imaginary figures, the objects of another’s desire, made real† (Mackinnon, 1987) and thus tried to raise awareness of the social inequality experienced by women. Social feminist geography (adopting a Marxist ideology) revolved around the question of how best to articulate gender and class analyses, with the theorisation of a ‘sexual division of labour’. Haraway (1991) thus claims â€Å"a feminist is one who fights for women as a class and for the disappearance of that class†. From these roots drawing inspiration from women’s movements of the 1960s, feminist geographies have developed considerably and diversely over the last 30 years and now hold, without doubt, a considerable institutional presence. This essay will overview the development and progression of feminism as a ‘critical discourse’ and argue that although scholars such as Bondi, in McDowell and Sharp (eds) (1997), contend â€Å"†¦feminism has never achieved a high profile in geography†¦Ã¢â‚¬  and that the â€Å"†¦potential of feminism is ignored†¦Ã¢â‚¬  this is NOT necessarily the case. I will argue feminist theory has shaped theory and practise in geography through raising the awareness of gender issues, helping remove blatant sexism from academic journals and institutions and contributing hugely to the ‘cultural turn’ within the discipline. A huge volume of literature has amassed on feminist geographies over recent decades meaning that in the current era there are numerous ‘feminist geographies’ spanning across the discipline. This is clearly apparent in the number of books that have been published on the topic, the formation of the journal Gender Place and Culture in 1994 and the volume of articles that can be found in other contemporary human, cultural and social geography journals. Although feminist perspectives and outlooks vary in theory and content, common concerns cut across them all (Johnston et al., 2000). Developing out of the radical separatist ideas and oppositional politics associated with the ‘global sisterhood’ of the 1960s and 70s, came a more theoretical outlook associated with the ‘cultural turn’. Feminism thus developed as a critical discourse. The discipline of geography itself was criticised for its inherent masculine bias and for â€Å"excluding half the huma n from human geography† (Monk and Hansen, 1982). Haraway (1991) argued that women â€Å"do not appear where they should in geographical literature†. However, as part of the cultural turn, the shift away from grand theories and a concentration on diverse and interconnecting global micro-geographies, gender was understood to interact with race and class and therefore to understand gender, one â€Å"had to constantly go beyond gender† (Connell, in McDowell and Sharp, 1997). The massive literature on contemporary feminism thus reflects criticisms that ‘Western feminism’ has played down sexual, racial and class differences. Western feminism had been strongly criticised for being ethnocentric, as it obscured or subordinated all other â€Å"Others† (Haraway, in McDowell and Sharp (eds) 1997). Black women argued they were not constituted as ‘women’ as white women were, but instead constituted simultaneously racially and sexually as marked female (animal, sexualised and without rights), but not a women (human, potential wife, conduit for the name of a father). This critique expanded into development studies where it was argued although ‘cultural barriers’ can impede policy progress, many of these barriers may in fact have been magnified and reinforced by Western interventionist ‘gender blind’ development policies, through an ignorance of local traditions (Crewe and Harrison, 1999). The further development of ‘feminist geographies’ and the attempt to make women visible through ‘geographies of women’ has also resulted in a large literature on feminist methodologies (Moss, 1993; Nast, 1994, Farrow, Moss and Shaw, 1995, Hodge, 1995), including experimental writing and self-reflexivity (Rose, 1997). Work by Rose (1993) criticised geographical fieldwork as being â€Å"masculinity in action†, using historical examples such as Tansley’s (1939) ‘Man and Nature’. McDowell (1992) also details sexist biases in research methods, culminating in an absence of statistics about women, for example, detailing their unpaid labour (i.e. housework). In many studies there also seems to be a lack of women that were interviewed. For example, William Whyte’s Street Corner Society (1955), in which he seemed unaware that he had only interviewed men! There has thus been an application of feminist ideas to research and fieldwork. F eminist enquiry now works for an egalitarian research process between the researcher and her ‘subjects’. A further similarity between ‘feminist geographies’ is that they trace the inter-connections between all aspects of daily life, across sub-disciplinary boundaries of economic, social, political and cultural geography. From Linda McDowell’s extensive research on the feminist geographies of the labour force involving ‘glass ceilings’ and discrimination (McDowell, 1997), to Hoschchild’s (1997) ‘dual role’ women and the ‘second shift’ (women having to be carers and mothers as well as career women). There has also been a huge volume of literature over recent years regarding the rise of women workers in the service industry (for example, call centres) and women as the ‘new proletariat’. Conversely, as part of this new ‘identity politics’, gender is argued by some to be a competitive advantage for women in the current workforce in terms of their roles as ‘emotional managers’ (Hochschild, 1983). McDowell (2001, 2004) has also recently tracked the development of a ‘crisis of masculinity’ associated with the collapse of Fordism, unemployment and a ‘lost generation of males’. Thus, it is argued by some the best ‘man’ for a job is now a woman. This thorough, multi-disciplinary application of ‘feminist geographies’ at a variety of different scales in various sub-fields of the discipline clearly highlight its impact in shaping modern theory and practise within geography. From its beginnings of liberal feminism and oppositional politics (1960s and 70s), feminist geography has developed through feminist Marxism involving a gender/class interface (late 70s/80s) to feminist geographies of difference (late 80s-present) as part of identity politics and the ‘cultural turn’. Feminist geography now concentrates on gendered identities within a post-structural, post-colonial, cultural theoretical framework, studying gender relations across races, ages, ethnicities, religions, sexualities and nationalities. Most recently of all, the discipline has undergone further internal-critique, calling for more intensive study of relations and equality between women themselves. It is for these reasons I believe ‘fem inist geographies’ have had a huge ideological impact on geographical theory and practise over recent decades and will continue to do so for years to come. References: Crewe, E. and Harrison, E. (1999) Whose development?: an ethnography of aid, London, St Martin’s Press. Farrow, H., Moss, P. and Shaw, B. (1995) Symposium of feminist participatory research, Antipode, 18:2, 186-211. Haraway, D. (1991) Simians, Cyborgs and Women: the reinvention of nature, London, Free Association Books. Hochschild, A.R. (1983) The Managed Heart: Commercialisation of Human Feeling, University of California Press, Berkeley. Hochschild, A.R. (1997) The Time Bind: When Work Becomes Home and Home Becomes Work, Henry Holt, New York. Hodge, D. (ed) (1995), Should women count? The role of quantitative methodology in feminist geographic research, The Professional Geographer, 47, 426-66. Johnston, R.J., Gregory, D., Pratt, G., Watts, M. (2000), The Dictionary of Human Geography, Blackwell. Mackinnon, C.A. (1987) Feminism unmodified: discourses on life and law, Cambridge, Mass., Harvard University Press. McDowell, L. (1992) Defining women: social institutions and gender divisions, Cambridge, Polity Press. McDowell, L. and Sharp, J. (eds) Space, gender, knowledge: feminist readings (London: Arnold, 1997). McDowell, L.M. (1997) Capital Culture: Gender at Work in the City, Oxford, Blackwell. McDowell, L.M. (2001) Father and Ford Revisited: Gender, Class and Employment Change in the New Millennium, Transactions of the Institute of British Geographers, 26, 448-64. Monk, J. and Hansen, S. (1982) On not excluding the other half from human geography, The Professional Geographer, 32, 11-23. Moss, P. (1993) Feminism as method, The Canadian Geographer, 37, 48-61. Nast, H. (ed) (1994) Women in the field: critical feminist methodologies and theoretical perspectives, The Professional Geographer, 46, 54-102. Rose, G. (1993) Feminism and Geography, Minneapolis, University of Minnesota Press. Rose, G. (1997) Situating knowledges: positionality, reflexivities and other tactics, Progress in Human Geography, 21, 305-20. Whyte, W.F. (1955) Street Corner Society: the social structure of an Italian slum, Chicago, University of Chicago Press.

flagstone :: essays research papers

Flagstone is used for many different things such as ornamental decoration and paving walkways. Flagstone is a type of sandstone. It comes in random shapes or it is cut rectangular. Some of the colors that it comes in are beige, tan, yellow, and red. Before the flagstone deteriorates or dulls it can be sealed with porous stone sealer, which can be ordered from Aldon Chemical. These seals can increase how long the sandstone lasts. These seals can create gloss, change the color tints, and help resist from the absorption of water into the flagstone which can harm it. To also increase the life span of flagstone a person could used grout or flagstone mortar between the pieces of flagstone for another type of seal. Flagstone or sandstone are siliciclastic sedimentary rocks that are mainly consisted of sand-size grains bonded together by chemical cement or compaction. The different types of flagstone are characterized by color, pattern or shape. Some kinds or flagstone include Tennessee san dstone, rainbow, cherry Log, dark orchard, and dove gray. If it is characterized as â€Å"irregular† than it comes in different shapes. If it is characterized as â€Å"pattern† then it comes in rectangular form. The texture of this flagstone depends on the size and sorting of the detrital grains, and the roundness of these particles. This characteristic depends on how the sediment is dumped. Environments that could harm the hardness or the maturity of the flagstone are places with water such as a river flood plain or swamps. Mature flagstone are clay free and well sorted with a nearly uniform particle size. Super mature flagstone are those that are clay-free, well sorted with well-rounded or smooth sand particles. This type of stone is usually found in sand dunes where wind is able to smooth the sand particles. The prices of flagstone vary between the different types but not that much. A person can by flagstone from a number of places and one major seller is Luck Stone . Flagstone comes in 3000-pound bundles and other large orders like we had in our garden, which is about sixty dollars from Luck Stone. Flagstone is commonly used in gardens, murals and other places like it everywhere. Flagstone can create beautiful sites with mortar, grout, or plants and flowers in between the different stones. Flagstone has other uses also such as building retainer walls or waterfalls. Flagstone is shown though all these different source to be a resource that is valuable to our garden and building society. flagstone :: essays research papers Flagstone is used for many different things such as ornamental decoration and paving walkways. Flagstone is a type of sandstone. It comes in random shapes or it is cut rectangular. Some of the colors that it comes in are beige, tan, yellow, and red. Before the flagstone deteriorates or dulls it can be sealed with porous stone sealer, which can be ordered from Aldon Chemical. These seals can increase how long the sandstone lasts. These seals can create gloss, change the color tints, and help resist from the absorption of water into the flagstone which can harm it. To also increase the life span of flagstone a person could used grout or flagstone mortar between the pieces of flagstone for another type of seal. Flagstone or sandstone are siliciclastic sedimentary rocks that are mainly consisted of sand-size grains bonded together by chemical cement or compaction. The different types of flagstone are characterized by color, pattern or shape. Some kinds or flagstone include Tennessee san dstone, rainbow, cherry Log, dark orchard, and dove gray. If it is characterized as â€Å"irregular† than it comes in different shapes. If it is characterized as â€Å"pattern† then it comes in rectangular form. The texture of this flagstone depends on the size and sorting of the detrital grains, and the roundness of these particles. This characteristic depends on how the sediment is dumped. Environments that could harm the hardness or the maturity of the flagstone are places with water such as a river flood plain or swamps. Mature flagstone are clay free and well sorted with a nearly uniform particle size. Super mature flagstone are those that are clay-free, well sorted with well-rounded or smooth sand particles. This type of stone is usually found in sand dunes where wind is able to smooth the sand particles. The prices of flagstone vary between the different types but not that much. A person can by flagstone from a number of places and one major seller is Luck Stone . Flagstone comes in 3000-pound bundles and other large orders like we had in our garden, which is about sixty dollars from Luck Stone. Flagstone is commonly used in gardens, murals and other places like it everywhere. Flagstone can create beautiful sites with mortar, grout, or plants and flowers in between the different stones. Flagstone has other uses also such as building retainer walls or waterfalls. Flagstone is shown though all these different source to be a resource that is valuable to our garden and building society.

Colombia Vs. Morality :: essays research papers

Colombia is a country wrought with poverty, corruption, and violence. It has gained leader for its drug trafficking and scandalous dealing by the military. Five percent of Colombia, which is 1.9million people, 1.1 million that are children, has been disabled due to the fighting in a four decade old civil war. Colombia has endured vicious conflicts throughout its country in the past 36 years. It is considered to be one of the most violent places in the world, with a murder rate 8 times as much as the United States of America. Colombia is considered an undeveloped country in other words it is a poverty stricken place. Because Colombia is prone to earthquakes and volcanic eruptions it is hard for the poverty stricken areas of Colombia to stay in one place. The corruption comes from the exporting to America. While most things exported to the united states from Colombia are oil, coffee, and fresh cut flowers. Illegally al the real money comes from drug trafficking off copious amounts of cocaine and heroin. In my opinion violence is the most shocking to me. Why should one feel the need to comply with treating a person with simple respect, with giving second thoughts to clubbing them in the head or shooting them point blank? And why do they feel the need to commit unnecessary violence? These human rights standards should be natural for people, not something they have to think twice about to obey it. It is a fact that Colombians are beaten, raped and shot to death by there own military everyday. In the past couple years; the human rights cases against violence amongst civilians have been dropped. Making this actually legal. It shocks me to hear of the violence that engulfs Colombia. With such crimes of miracle fishing (slang for kidnapping), 200 bombs in less then 15 years, everyday assaults, robberies, spiking with scorpions and a murder rate of 77.5 per 100,000 people. The fact that hundreds of police officers, judges, investigators, presidential candies and of course thousands of Colom bian citizens murdered with the attitude of â€Å"So it goes† shows that their nation has been badly damaged, psychologically as well as physically.

Analysis of Characters in There Are No Children Here :: There are No Children Here Essays

There Are No Children Here - Analysis of Characters Pharoah: Pharoah is the younger brother to Lafeyette, LaShawn, and Terence. He is an intelligent person. His mother LaJoe wants Pharaoh to do well in life. She thinks that he has the motivation to do whatever he would like to do. Pharoah has a lisp that makes him work harder in becoming a better person throughout the novel. "Pharoah was different, not only from Lafeyette but from the other children, too. He didn't have many friends, except for Porkchop, who was always by his side... Pharoah got so lost in his daydreams that LaJoe had to shake him to bring him back from his flights of fancy. Those forays into distant lands and with other people seemed to help Pharoah fend off the ugliness around him" (15). Pharoah was changed throughout the novel, overcoming his lisp and becoming confident in himself that he could one day escape the Horner homes. Lafeyette: Lafeyette is a teenager whose experiences in the Horner homes teaches him how the way of life works. Lafeyette is one of LaJoe's children who starts out as a promising child but changes throughout the novel trying new ideas that he was not familiar with. Lafeyette is a thin person. He is a "stick" to some people. Lafeyette experiences conflicts which affects his life. His 'mentor' Craig Davis. Craig's death affected him so much that Lafeyette's attitude became so different than what LaJoe was so used to. Lafeyette would hang around with his friend Rickey who was affiliated with the up and coming Four Corners: a young group of trouble-makers looking to start a new gang. Lafeyette didn't like hanging around with Rickey's friends. During the final chapters of the novel, Lafeyette is accused of stealing car parts from a pick up truck. He would be charged and sentenced for one year of probation. Lafeyette becomes what LaJoe dreaded: Lafeyette turning out to be his older brother Terence. LaJoe: Lajoe is the mother of Lafeyette, Pharoah and to 5 other children. LaJoe has lived in the Horner home for most of her life. She moved to the Horner homes when she was 4 years old. Back in the early days she thought Horner was 'amazing' considering the changes it has gone through over the years. "But to LaJoe and her brothers and sisters, it all looked dazzling. Analysis of Characters in There Are No Children Here :: There are No Children Here Essays There Are No Children Here - Analysis of Characters Pharoah: Pharoah is the younger brother to Lafeyette, LaShawn, and Terence. He is an intelligent person. His mother LaJoe wants Pharaoh to do well in life. She thinks that he has the motivation to do whatever he would like to do. Pharoah has a lisp that makes him work harder in becoming a better person throughout the novel. "Pharoah was different, not only from Lafeyette but from the other children, too. He didn't have many friends, except for Porkchop, who was always by his side... Pharoah got so lost in his daydreams that LaJoe had to shake him to bring him back from his flights of fancy. Those forays into distant lands and with other people seemed to help Pharoah fend off the ugliness around him" (15). Pharoah was changed throughout the novel, overcoming his lisp and becoming confident in himself that he could one day escape the Horner homes. Lafeyette: Lafeyette is a teenager whose experiences in the Horner homes teaches him how the way of life works. Lafeyette is one of LaJoe's children who starts out as a promising child but changes throughout the novel trying new ideas that he was not familiar with. Lafeyette is a thin person. He is a "stick" to some people. Lafeyette experiences conflicts which affects his life. His 'mentor' Craig Davis. Craig's death affected him so much that Lafeyette's attitude became so different than what LaJoe was so used to. Lafeyette would hang around with his friend Rickey who was affiliated with the up and coming Four Corners: a young group of trouble-makers looking to start a new gang. Lafeyette didn't like hanging around with Rickey's friends. During the final chapters of the novel, Lafeyette is accused of stealing car parts from a pick up truck. He would be charged and sentenced for one year of probation. Lafeyette becomes what LaJoe dreaded: Lafeyette turning out to be his older brother Terence. LaJoe: Lajoe is the mother of Lafeyette, Pharoah and to 5 other children. LaJoe has lived in the Horner home for most of her life. She moved to the Horner homes when she was 4 years old. Back in the early days she thought Horner was 'amazing' considering the changes it has gone through over the years. "But to LaJoe and her brothers and sisters, it all looked dazzling.

Election Laws Cases Essay

1. Cayetano v. Monsod, 201 SCRA 210 FACTS: Monsod was nominated by President Aquino as Chairman of the Comelec. The Commission on Appointments confirmed the appointment despite Cayetano’s objection, based on Monsod’s alleged lack of the required qualification of 10 year law practice. Cayetano filed this certiorari and prohibition. ISSUE: Whether or not Monsod has been engaged in the practice of law for 10 years RULING: YES. The practice of law is not limited to the conduct of cases or litigation in court. It embraces the preparation of pleadings and other papers incident to actions and special proceedings, the management of such actions and proceedings on behalf of clients, and other works where the work done involves the determination of the trained legal mind of the legal effect of facts and conditions (PLA vs. Agrava.) The records of the 1986 constitutional commission show that the interpretation of the term practice of law was liberal as to consider lawyers employed in the Commission of Audit as engaged in the practice of law provided that they use their legal knowledge or talent in their respective work. The court also cited an article in the January 11, 1989 issue of the Business Star, that lawyers nowadays have their own specialized fields such as tax lawyers, prosecutors, etc., that because of the demands of their specialization, lawyers engage in other works or functions to meet them. These days, for example, most corporation lawyers are involved in management policy formulation. Therefore, Monsod, who passed the bar in 1960, worked with the World Bank Group from 1963-1970, then worked for an investment bank till 1986, became member of the CONCOM in 1986, and also became a member of the Davide Commission in 1990, can be considered to have been engaged in the practice of law as lawyer-economis t, lawyer-manager, lawyer-entrepreneur, etc. 2. 18 December 1990 G.R. No. 93867 FACTS: The petitioner is challenging the designation by the President of Associate Commissioner Yorac as Acting Chairman of the COMELEC, in place of Chariman Davide. The petitioner argues that the choice of the Acting Chairman is an internal matter to the COMELEC. It is also averred that the designation done by the President of the Philippines violates the independence of the COMELEC. ISSUE: Whether the designation done by the President of the Philippines violates Article IX-A, Section 1 of the Constitution. RULING: Article IX-A, Section 1 of the Constitution expressly describes all the Constitutional Commissions as â€Å"independent.† Although essentially executive in nature, they are not under the control of the President of the Philippines in the discharge of their respective functions. Its decisions, orders and rulings are subject only to review on certiorari by the Court as provided by the Constitution in Article IX-A, Section 7. The choice of temporary chairman in the absence of the regular chairman comes under that discretion. That discretion cannot be exercised for it, even with its consent, by the President. The designation by the President of respondent Yorac as Acting Chairman of the COMELEC is declared unconstitutiona 2. Sixto Brillantes, Jr. vs. Haydee B. Yorac[G.R. No. 93867. December 18, 1990.] FACTS: Respondent, as Associate COMELEC Chairman, was appointed by the President as Chairmanthereof, replacing former Chairman Hilario Davide; the former chairman was appointed to thefact-finding commission regarding the December 1989 Coup d etat. Petitioner moved for herremoval, stating that her appointment was contrary to Article IX-C, Section 1(2) of the 1987Constitution, where â€Å"(I)n no case shall any Member (of the Commission on Elections) beappointed or designated in a temporary or acting  capacity.†Issue: Is respondents appointment as Chairman in the case at bar unconstitutional.Ruling: Yes. Article IX-A Section 1 of the Constitution expressly provides for the independence of theConstitutional Commissions from the executive department; this means that they are governedby the Constitution itself and cannot be under the control of the Pres. 3. UNIDO VS. COMELEC In 1981, the BP proposed amendments to the 1973 Constitution. The amendments were to be placed to a plebiscite for the people’s approval. The YES vote was being advanced by KBL – Marcos’ Party. While the NO vote was being advanced by UNIDO. To ensure parity and equality, COMELEC issued Resolutions 1467-1469 w/c basically provided that there be equal opportunity, equal time and equal space on media use for campaigns for both sides. On 12 Mar 1981, Marcos campaigned for the YES vote via TV and radio from 9:30pm to 11:30pm. The same was broadcasted live by 26 TV stations and 248 radio stations nationwide. UNIDO petitioned before the COMELEC that they be granted the same opportunity as Marcos has pursuant to Res’ns 1467-69. COMELEC denied the demand. UNIDO assailed the denial as a denial of equal protection before the laws. ISSUE: Whether or not UNIDO was denied equal protection by virtue of COMELEC’s denial of their request. HELD: The SC ruled that UNIDO was not denied due process nor were they not afforded equal protection. It is the considered view of the SC that when Marcos conducted his ‘pulong-pulong’ or consultation with the people on March 12, 1981, he did so in his capacity as President/Prime Minister of the Philippines and not as the head of any political party. Under the Constitution, the ‘Prime Minister and the Cabinet shall be responsible . . . for the program of government and shall determine the guidelines of national policy’. In instances where the head of state is at the same time the president of the political party that is in power, it does not necessarily follow that he speaks with two voices when he dialogues with the governed. The president is accorded certain privileges that the opposition may not have. Further, the SC cannot compel TV stations and radio stations to give UNIDO free air time as they are not party to this case. UNIDO must sought contract with these TV stations and radio stations at their own expense. 4. SANIDAD vs. COMELEC 181 SCRA 529 Facts: On 23 October 1989, RA 6766 (Act providing for an organic act for the Cordillera Autonomous Region) was enacted into law. The plebiscite was scheduled 30 January 1990. The Comelec, by virtue of the power vested by the 1987 Constitution, the Omnibus Election Code (BP 881), RA 6766 and other pertinent election laws, promulgated Resolution 2167, to govern the conduct of the plebiscite on the said Organic Act for theCordillera Autonomous Region. Pablito V. Sanidad, a newspaper columnist of â€Å"Overview† for the â€Å"Baguio Midland Courier† assailed the constitutionality of Section 19 (Prohibition on columnists, commentators or announcers) of the said resolution, which provides â€Å"During the plebiscite campaign period, on the day before and on plebiscite day, no mass media columnist, commentator, announcer or personality shall use his column or radio or television time to campaign for or against the plebiscite issues.† Issue: Whether columnists are prohibited from expressing their opinions, or should be under Comelec regulation, during plebiscite periods. Held: Article IX-C of the 1987 Constitution that what was granted to the Comelec was the power to supervise and regulate the use and enjoyment of franchises, permits or other grants issued for the operation of transportation or other public utilities, media of communication or information to the end that equal opportunity, time and space, and the right to reply, including reasonable, equal rates therefor, for public information campaigns and forums among candidates are ensured. Neither Article IX-C of the Constitution nor Section 11-b, 2nd paragraph of RA 6646 (â€Å"a columnist, commentator, announcer or personality, who is a candidate for any elective office is required to take a leave of absence from his work during the campaign period†) can be construed to mean that the Comelec has also been granted the right to supervise and regulate the exercise by media practitioners themselves of their right to expression during plebiscite periods. Media practitioners exercising their free SANIDAD vs. COMELEC 5. LAZATIN VS. COMELEC Lazatin filed the instant petition assailing the jurisdiction of the COMELEC to annul his proclamation after he had taken his oath of office, assumed office, and discharged the duties of Congressman of the 1st District of Pampanga. Lazatin claims that the House of Representatives Electoral Tribunal and not the COMELEC is the sole judge of all election contests. Buan, Jr., and Timbol (Lazatin’s opposition), alleged that the instant petition has become moot and academic because the assailed COMELEC Resolution had already become final and executory when the SC issued a TRO on October 6, 1987. In the COMMENT of the Sol-Gen, he alleges that the instant petition should be given due course because the proclamation was valid. The Telex Order issued by the COMELEC directing the canvassing board to proclaim the winner if warranted under Section 245 of the Omnibus Election Code,† was in effect a grant of authority by the COMELEC to the canvassing board, to proclaim the winner. A Separate Comment was filed by the COMELEC, alleging that the proclamation of Lazatin was illegal and void because the board simply corrected the returns contested by Lazatin without waiting for the final resolutions of the petitions of candidates Timbol, Buan, Jr., and Lazatin himself, against certain election returns. ISSUE: Whether or not the issue should be placed under the HRET’s jurisdiction. HELD: The SC in a Resolution dated November 17, 1987 resolved to give due course to the petition. The petition is impressed with merit because petitioner has been proclaimed winner of the Congressional elections in the first district of Pampanga, has taken his oath of office as such, and assumed his duties as Congressman. For this Court to take cognizance of the electoral protest against him would be to usurp the functions of the House Electoral Tribunal. The alleged invalidity of the proclamation(which had been previously ordered by the COMELEC itself) despite alleged irregularities in connection therewith, and despite the pendency of the protests of the rival candidates, is a matter that is also addressed, considering the premises, to the sound judgment of the Electoral Tribunal. 6. JAVIER VS. COMELEC [144 SCRA 194; G.R. NOS. L-68379-81; 22 SEPT 1986] Facts: The petitioner and the private respondent were candidates in Antique for the Batasang Pambansa in the May 1984 elections. The former appeared to enjoy more popular support but the latter had the advantage of being the nominee of the KBL with all its perquisites of power. On May 13, 1984, the eve of the elections, the bitter contest between the two came to a head when several followers of the petitioner were ambushed and killed, allegedly by the latter’s men. Seven suspects, including respondent Pacificador, are now facing trial for these murders. Owing to what he claimed were attempts to railroad the private respondent’s proclamation, the petitioner went to the Commission on Elections to question the canvass of the election returns. His complaints were dismissed and the private respondent was proclaimed winner by the Second Division of the said body. The petitioner thereupon came to this Court, arguing that the proclamation was void because made only by a division and not by the Commission on Elections en banc as required by the Constitution. Meanwhile, on the strength of his proclamation, the private respondent took his oath as a member of the Batasang Pambansa. Issue: Whether or Not the Second Division of the Commission on Elections authorized to promulgate its decision of July 23, 1984, proclaiming the private respondent the winner in the election. Held: This Court has repeatedly and consistently demanded â€Å"the cold neutrality of an impartial judge† as the indispensable imperative of due process. To bolster that requirement, we have held that the judge must not only be impartial but must also appear to be impartial as an added assurance to the parties that his decision will be just. The litigants are entitled to no less than that. They should be sure that when their rights are violated they can go to a judge who shall give them justice. They must trust the judge, otherwise they will not go to him at all. They must believe in his sense of fairness, otherwise they will not seek his judgment. Without such confidence, there would be no point in invoking his action for the justice they expect. Due process is intended to insure that confidence by requiring compliance with what Justice Frankfurter calls the rudiments of fair play. Fair play cans for equal justice. There cannot be equal justice where a suitor approaches a court already committed to the other party and with a judgment  already made and waiting only to be formalized after the litigants shall have undergone the charade of a formal hearing. Judicial (and also extra-judicial) proceedings are not orchestrated plays in which the parties are supposed to make the motions and reach the denouement according to a prepared script. There is no writer to foreordain the ending. The judge will reach his conclusions only after all the evidence is in and all the arguments are filed, on the basis of the established facts and the pertinent law.